Membership · Paying less
Employer schemes, salary sacrifice and insurer discounts: the premium club at half price
Most people paying full price for a premium club could pay less through a benefit they already have. How corporate rates, salary sacrifice, Wellhub and health insurer schemes work, what each typically saves, and how to ask HR without it being awkward.
Updated September 2026 · Prices and facilities are illustrative and need verification
The routes
| Route | Typical saving | How it works | Which clubs | Catch |
|---|---|---|---|---|
| Corporate membership rate | 10 to 30% | Employer has a negotiated rate; you show a work email or payslip | David Lloyd, Nuffield, Virgin Active, Third Space, Bannatyne | Employer must have the deal; ask |
| Salary sacrifice gym benefit | 20 to 40% (tax and NI) | Membership deducted pre-tax via a benefits platform | Whichever the platform lists; often the big chains | Tax treatment changed in 2017; only some arrangements still qualify; verify |
| Wellhub (Gympass) via employer | 30 to 70% | Employer subsidises tiered access | Nuffield, Virgin Active on higher tiers; studios | Tier limits; employer must offer it |
| Vitality health insurance | Up to 50% off Virgin Active, Nuffield, David Lloyd | Discount unlocked and maintained by activity points | Virgin Active, Nuffield Health, David Lloyd (verify) | Must keep earning points; insurance premium |
| Other insurers (Bupa, AXA Health) | 10 to 25% | Member perks portals | Nuffield (Bupa), varies | Small; changes yearly |
| NHS and public sector discounts | 10 to 20% | Blue Light Card, NHS discounts | Nuffield, David Lloyd, PureGym | Verify current participation |
| Annual upfront payment | 5 to 15% | Pay 12 months at once | Most chains | Cash flow; cancellation harder |
Typical savings and participation, September 2026; schemes change frequently and tax rules are complex. Verify with the provider and HR.
Start with HR
Ask two questions: do we have corporate gym rates, and do we offer a wellbeing platform (Wellhub, or similar) or salary sacrifice for gym membership. Many employers have one or both and under-communicate them. If the answer is no, a request from a few employees is often enough to start one; providers make it easy for HR.
Vitality specifically
Vitality’s gym discount is the biggest single saving on a premium club for people who would buy health insurance anyway. The mechanic is activity points: hit a weekly target (tracked by a wearable) and the discount holds. Miss it and the price rises. It suits the already-active; it punishes the intermittent. Read the terms and check which clubs currently participate before switching insurer for it.
Salary sacrifice, honestly
Since 2017 most gym membership salary sacrifice no longer saves income tax, only in limited arrangements; some platforms still offer a saving through employer NI or bulk rates. Ask the platform exactly what the saving is and how it is calculated. Do not assume 40 percent.
Stacking
Corporate rate plus annual upfront is common. Insurer discount plus corporate rate usually is not. Wellhub replaces, rather than discounts, a direct membership. Work out the effective monthly price for each route with the cost calculator (not yet available).
FAQs
Common questions
Can I get a gym membership through salary sacrifice?
Some employers offer it via benefits platforms, but since 2017 the income tax saving is limited. Ask the platform for the exact saving.
Does Vitality pay for my gym?
It discounts memberships at partner chains, typically up to 50 percent, as long as you keep hitting weekly activity targets. Participation and terms change; verify.
Know the true monthly cost before you commit.
Guide not yet available